Made In Chelsea Star To Launch Nail Lacquer Range
Made in Chelsea’s Binky Felstead announces the launch of her own nail lacquer range Binky London. The collection launches exclusively on Ideal World TV on December 4 at 20:00. The range is launching with two in demand sets, the first being a range of five fashion forward Gel Effect statement colours that includes a free pearlised topcoat. The second set is a collection of five seasonal Christmas colours, which includes a free glitter topcoat. In addition to the launch sets Ideal World TV will also be offering a Binky London Base Coat and Top Coat. The trend-led brand is committed to catwalk responsive launches with a remit to bring new shades to market within a two week time frame. Priced at £4.95 each, the full range of 38 shades will launch in January 2014. Binky London will be available to buy online at escentual.com from early December.